Polaroid launches new Polaroid camera with autofocus system

   was founded in 1937, Polaroid, once famous for its Polaroid technology. Although Polaroid declared bankruptcy in 2001, the subsequent wholly-owned acquisition from “The Impossible Project” gave the brand a new appearance.

Polaroid launches new Polaroid camera with autofocus system

  Picture quoted from Weibo “Camera Beta”

Polaroid launches new Polaroid camera with autofocus system

  Picture quoted from Weibo “Camera Beta”

   Now Polaroid announced that it will re-use the previous name and launch a new Polaroid camera “Polaroid Now” to commemorate this historic moment.

Polaroid launches new Polaroid camera with autofocus system

  Picture quoted from Weibo “Camera Beta”

  The brand-new Polaroid Now continues Polaroid’s classic rainbow color spectrum design. The new product offers red and orange , Yellow, green, blue, black and white are available in 7 colors. The new machine has a built-in USB-powered battery and uses i-Type photo paper, which can shoot 15 boxes of photo paper on a single charge.

Polaroid launches new Polaroid camera with autofocus system

  Picture quoted from Weibo “Camera Beta”

Polaroid launches new Polaroid camera with autofocus system

   picture quoted from Weibo “Camera Beta”

   In addition, Polaroid Now has also added a new auto focus system, which can automatically switch between the remote and portrait modes, and an ambient light sensor that can automatically adjust the flash power. Although the new camera has added new functions for shooting, it does not retain the function of the predecessor OneStep+ that can be remotely controlled with a mobile phone or tablet, or the shooting mode can be selected through the App.

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